Friday, December 6, 2019

2020 is Coming - Is Your Website Ready?

If you have an author website, now is the time to make those 2020 updates. Here are a few tips based on website housekeeping I just completed:

     • update your copyright notice at the bottom of each page to include the new year
     • check your "about" page - add any new bylines, titles, projects or accomplishments from 2019
     • update your social media links (that may mean replacing links to platforms you don't really use or get traction on with others that are more popular)
     • freshen those pics (and if you haven't taken a new headshot in more than five years, you may want to make that a 2020 priority)
     • if you do presentations, add a calendar to your site that not only promotes these appearances, but let's folks know when you're available
     • remember to offer "value added" content like interesting data from your book research that others might find useful


Hope these tips are helpful and here's to a happy, healthy holiday season and coming new year.

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